Saturdays NYC

To commemorate the launch of Saturday’s Spring & Summer Collection, we were asked to develop a series of creative interpretations of the release.

Our goal was to celebrate the details of the pieces within a stylized environment that evokes the spirit of travel and exploration — a staple within the Saturdays brand.

The final deliverable was a 3-part animation series for social media, along with still renders that support the seasons art direction. 

Art Direction, Animation
and Sound Design:

Michael Boswell &
Peter John Kearney

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